Pop up space in Adelaide

Adelaide is a compact retail market with a festival season that changes the city every February and March. Tell us your dates and our concierge will find the space, free.

Running a pop up in Adelaide

Adelaide’s main precincts are distinct and close together. A brand can see the CBD, the East End and Norwood in the same afternoon, so choosing a location is a decision about audience rather than logistics.

The Fringe and the Adelaide Festival bring a concentrated visitor audience through February and March, and the city’s independent retail culture means a short-term shopfront reads as interesting rather than temporary. Space for festival season is committed early.

Spacenow doesn’t list Adelaide spaces yet. We source them on request: the concierge approaches landlords, agents and venue owners for your dates and comes back with what is genuinely available.

people in Greater Adelaide
1.5M Placeholder: ABS, from Prompt 1
Fringe and Festival season
Feb-Mar Placeholder: Adelaide Fringe, from Prompt 3
Fringe tickets and visits
2.7M Placeholder: from Prompt 3
sourcing by our concierge
Free Spacenow

Who you reach in Adelaide

Greater Adelaide has around 1.5 million residents, and most of the state's retail spending runs through a few precincts close to the city. Festival season adds a large visitor audience every February and March.

Spaces in Adelaide are sourced on request

There are no listed Adelaide spaces yet, so the concierge finds them for you. It is free, and you are not committed to anything until you choose a space.

Send us your brief
  1. Tell us the briefDates, rough size, the precinct you have in mind and what you are selling or showing.
  2. We go and lookThe concierge approaches landlords, agents and venues, including space that is never advertised.
  3. Choose from a shortlistYou get the options that are actually available, with what each one involves.

Brands and Artists

Where brands pop up in Adelaide

The retail spine of the state, and the highest foot traffic in South Australia.

Department stores, chains and arcades along a fully pedestrian mall. Best for reach and volume rather than atmosphere, and for brands that want the most people walking past.

Ask us to find space in Rundle Mall, Adelaide

Homewares, wellness and premium fashion for a local audience.

King William Road through Hyde Park and Unley is a tree-lined strip of boutiques, homewares and cafes. Shoppers are established and local, so it suits considered purchases and brands building repeat customers.

Ask us to find space in Unley, Adelaide

What Adelaide is good for

Where we would start for the briefs Adelaide suits best.

Best for Festival audiences

Fringe and Festival pop ups

A pop up timed to the Fringe trades differently to the same pop up a month either side. Start the conversation months ahead, because February and March space is committed early.

East End, Riverbank
Best for Fashion and design

Launches and short retail runs

The East End and Ebenezer Place reach the city's design-literate shoppers in small, well-placed shopfronts.

Rundle Street, Ebenezer Place
Best for Food and drink

Tastings and launch nights

The laneway venues around Peel and Leigh Street suit an evening launch with food and drink, close to the CBD office crowd.

Peel Street, Leigh Street

When to run a pop up in Adelaide

  1. Feb to Mar

    Adelaide Fringe and Adelaide Festival

    The city's biggest visitor months. Space is committed early.

  2. Mar

    WOMADelaide

    Four days of crowds in Botanic Park, close to the East End.

  3. May

    Tasting Australia

    Food and drink audiences across the city.

  4. Nov to Dec

    Adelaide 500 and Christmas

    Street racing in the East Parklands, then the Christmas trading run.

Outside festival season, space is easier to find at shorter notice.

How we find you a space in Adelaide

1

Send your brief

Your dates, a rough floor area, the area you have in mind and what you are selling or showing.

2

Get a shortlist

Listed spaces plus unlisted options the concierge finds through landlords, agents and venues.

3

Inspect and agree terms

We arrange viewings, or walk the site for you, and handle the licence agreement with the host.

4

Move in

Access, power, insurance and fit-out details are confirmed before your first day.

Tell us what you're trying to build

Dates, city, and roughly what you need. We'll come back with venue options and a plan for access, load-in and trading hours.

Free
Concierge sourcing
Any
Precinct on request
No lease
Short-term licence

Start an enquiry

Tell us about your activation. We'll come back to you within 24 hours with spaces, questions and a path forward.

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Questions about pop ups in Adelaide

Do you have pop up spaces in Adelaide right now?

Adelaide is sourced on request rather than listed. Send your dates, the size you need and the area you have in mind, and the concierge will find options for you.

How long does it take to find a space?

It depends on the dates and how specific the brief is. A flexible brief in a well-supplied precinct moves quickly, a fixed week on one street takes longer. We tell you what is realistic when we come back.

Can I get a space for the Fringe?

Yes, with a long run-up. February and March space is committed well in advance, so start months out rather than weeks.