WHAT A SHOPFRONT DOES
WITHOUT A LEASE

410 Oxford Street, Paddington, has been let as short-term space
since November 2022. These are its numbers.

A shopfront between leases can be open every week. Each brand brings its own fit-out, its own staff and its own customers, and hands the space back ready for the next.

What short-term space
gives a building owner

NO LEASE TO SIGN

Bookings run on a licence, in days and weeks, not years

LET AGAIN AND AGAIN

Two thirds of last year was booked, by 56 different brands

NOTHING LEFT BEHIND

Each brand fits out, trades, and strips the space back for the next

What that looked like
at 410 Oxford Street

Spacenow has run the listing, the enquiries and the turnarounds since November 2022. These come from the space's own booking calendar and the counter on its door.

NOVEMBER 2022 TO NOVEMBER 2026 THE BOOKINGS

95 BOOKINGS, SEVEN DAYS EACH

The typical booking runs seven days, and more than half run seven or eight. Of the 56 brands, 20 have booked more than once, and between them they account for 59 of the bookings so far.

Outcome
67% of days booked in 2025, 2026 running ahead of it
410 Oxford Street, Paddington.
IQ FLOW DOOR COUNTER FOOT TRAFFIC

224,051 ENTRIES IN UNDER NINE MONTHS

A counter was fitted at the door in February 2026. It recorded 224,051 entries to 3 November, with 6,391 on the busiest single day and 60,832 in the busiest month. These are entries rather than unique visitors: the count includes re-entry and staff.

Outcome
About 332,000 entries a year at this rate
Counted 11 February to 3 November 2026.

HOW SPACENOW RUNS IT

1

Listing

The space sits on spacenow.com with photos, floor plans and availability, in front of brands already searching.

2

Enquiries

Enquiries come to Spacenow. We qualify them and bring you the ones worth taking.

3

Turnarounds

Bump-in, trading and bump-out are scheduled so one booking clears before the next arrives.

4

Paperwork

Licence agreement, insurance and access for every booking.

On the 410 listing

56 brands,
20 have booked more than once

Alemais
Anna Quan
Desordre
e.l.f.
Eaubags
Faithfull
Farage
Inartisan
Jac+Jack
Kloke
Kyha
Misha
Missoni
P.Johnson
Posse
Rachel Gilbert
Saarde
Saturdays New York City
SIR.
St. Agni
Stylerunner
Trinny London
Une Piece
Saint Laurent
Metallica
Sony Music
410 Oxford Street, a host case study - form

Tell us about your space

The address and the type of space, its size and floor plans, when it is free, and a few photos.

95
Bookings since 2022
67%
Of 2025 booked
224,051
Entries counted in 2026

List your space

A host specialist reads every enquiry and comes back to you to talk it through.

1About you
2The space
3Availability
4Photos and details
This field is for validation purposes and should be left unchanged.
Name(Required)

WE ARE LOOKING FOR
SPACES LIKE THIS ONE.

Spacenow lists short-term space across Australia and brings the brands to it. Bookings run in days and weeks, on a licence, with no lease to sign.

Become a host

Talk to Our Team